THE Scone Advocate has announced plans to boost its online local journalism in the Upper Hunter Shire with the launch of new subscription packages.
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The local news subscriptions coming soon to the newspaper’s website www.sconeadvocate.com.au will offer unrestricted around-the-clock online access to all of the local news, sport, opinion and community information produced by The Scone Advocate’s team of locally-based journalists led by editor Rod Thompson.
Full website access will include access to the latest national news and sport, plus lifestyle and travel updates, as well as the option to receive breaking news alerts and regular e-newsletters direct to your inbox.
“We are the Upper Hunter Shire’s go-to news source, and have been for 131 years.
“Over that time our journalism has proven its essential role in the life of our town and the region,” Upper Hunter editor Rod Thompson said.
“With more and more of our readers connecting with us online, the introduction of our local news subscriptions will allow us to boost our online journalism to meet the modern demands of the communities we serve.”
The launch date and details of subscription offers and prices will be announced in coming weeks.
“Through our new subscriptions, we will seek to foster greater community support for our local journalism which we know is deeply valued by our audiences for its essential role in keeping the Upper Hunter Shire informed, entertained and connected,” Mr Thompson said.
“The tremendous growth of our online audience in recent years shows the value our community sees in our journalism.
“By subscribing for online access, readers will be helping The Scone Advocate continue its mission to deliver the local journalism that the shire trusts.”
The refresh last year of www.sconeadvocate.com.au paved the way for the introduction of subscriptions.
“Our new site delivers a better reader experience and convenient access to the latest local news via your smartphone, tablet and desktop,” Mr Thompson said.
The Scone Advocate is part of Fairfax Media’s Australian Community Media (ACM) regional, rural and suburban publishing business - a network of hundreds of newspapers and websites stretching into every state and territory.
Local news subscriptions for digital access are being introduced at ACM’s local news websites in Victoria, Tasmania, Newcastle and the Hunter Valley following the successful launch of subscriptions at local news websites across south-west NSW.
